What could your Florence property earn?
A two-bedroom rental in Florence typically achieves around €155 a night at about 73% occupancy — roughly €3,436 gross per month.
By property size
| Size | Nightly rate | Nights / year | Gross / month | Gross / year |
|---|---|---|---|---|
| Studio | €109 | 266 | €2,416 | €28,994 |
| 1 bedroom | €132 | 266 | €2,926 | €35,112 |
| 2 bedrooms | €155 | 266 | €3,436 | €41,230 |
| 3 bedrooms | €202 | 266 | €4,478 | €53,732 |
| 4+ bedrooms | €248 | 266 | €5,497 | €65,968 |
These are indicative market estimates for a well-presented property, not a guarantee. Actual earnings depend on your location, presentation, availability, local regulation and season. Figures are gross revenue before cleaning (around €45 per stay here), taxes, utilities and local levies.
Letting in Florence
Rules and licensing
CIN registration applies. Florence has moved to block new short-term rental registrations in the UNESCO historic centre, one of the more restrictive positions in Italy.
Tourist tax
Per person per night, among the higher rates in Italy, banded by accommodation type.
How the year is shaped
April to June and September to October are the strongest. Winter is genuinely quiet outside the Christmas week.
Who books here
Couples and cultural travellers on short stays. Being inside the walls matters enormously; anything beyond them competes on price.
Short-term rental rules change often and can differ by district, and building or condominium rules may restrict letting regardless of what the city permits. Treat this as orientation, not legal advice, and confirm the current position with the local authority before letting.
What drives the number in Florence
Peak season
Demand follows the tourist season. The best months to visit are April to May, September to October, and rates run highest then.
Typical occupancy
73% across the year for an actively managed listing — around 266 booked nights.
Cleaning
About €45 per stay, and roughly 67 stays a year at a four-night average.
Currency
Euro (EUR). 1 EUR = 1.08 USD / 1 EUR = 0.86 GBP
List it on Holistay
Publishing is free. Add a video walkthrough, set your nightly rate, and decide whether to accept offers on quiet dates. You can read the full Florence travel guide to see what guests coming here are planning around.